Archive for December, 2010

Tips on Designing an Effective Daycare Brochure



A brochure is like a walking saleman for your daycare centre. It tells your target customer all about your daycare centre. However, some daycare owners are put off by the high cost of producing one as they are under the impression that it should be produced by professionals. And for a small business, that can be quite daunting. However, producing a brochure can be quite a breeze if you know what to do.

For the copy of the brochure, you can easily do it yourself once you know what you should put inside it. Before we start writing, we first need to understand who you are writing the brochure for; i.e. your target audience. As a daycare owner, your target audience are the parents who wish to put their child at a daycare centre. Some of these parents feel guilty or worried about leaving their children with strangers. Your job is of course to ally their fears and reassure them that their precious little ones are in good hands.

Next, you need to decide what size you’d like your brochure to be; A4, A5 (A4 folded into half), DL (A4 folded into 3 parts), how many colours (will it be 4 colour throughout or 4 colour on the cover and 1 colour on the inside) and the number of pages.

Now you are ready for some copywriting. Here are some information you should consider putting in your brochure.

1. Introduction (How you are different)

Write up a nice and short introduction about your daycare centre. Let the audience know how your daycare centre is different.

2. Mission / Core values / Philosophy

As providing daycare services is a delicate profession, the core values and goals of the daycare centre are probably something which you’d like to communicate to the parents to let them know that their child is in good hands.

3. Pictures of children at play

Add photographs of the children doing different activities in the brochure. Include one on the children at play, one of the children during lessons and one of the children engaging in some interest activities. If possible, include pictures of celebrations such as Children’s Day, Teacher’s Day or graduation. If you are a new business, you may consider getting stock pictures.

4. Programme / Curriculum

Other than caregiving, parents will also be interested to know what’s included in your curriculum. Therefore, list down the subjects that your daycare centre is offering such as art and craft, language, music and drama, etc. And if you are offering other electives such as piano lessons or computer lessons, include that in as well.

5. Quotes / Testimonials

Quote and testimonials lend credibility to your daycare centre. Solicit for quotes from the parents to be included in your brochure. You can choose to have them write their own quotes or you can write it and have them endorse it.

6. Schedule

Include a schedule of the daycare centre’s daily activities so that the parents can have a rough idea of what their child will be doing at your daycare centre.

7. Rates

Include rates and charges. Some owners may not like the idea of publicizing their daycare charges, so it’ll depend on your preference. Personally, I feel that it helps to qualify your customers.

8. Contact details

In your contact details, list not only information such as address, telephone and email but include a map as well. It will be useful for parents who wish to visit your daycare centre. And don’t forget your website address, if you have one.

Now that you’re done with the copy, you are ready to work on the design on a publishing software. You do not need a professional designer. There are many publishing software that can do the job for you. A good example is Microsoft Publisher. There are many nice templates for you to choose from.

Have fun!

Facilities Unsurpassed In Business Hotels In India



What facilities do you expect in business hotels? Conference rooms, business centre, spacious lodging, gymnasium, spa facilities, pool, professional sports conveniences like golf, billiards, and the like and related paraphernalia – these are the common facilities offered in business hotels, especially 5 star hotels. India has surfaced as one of the most preferred business destination given the wealth of lucrative opportunities available. Foreign investments have become part of the Indian economy with Indian businessmen expanding their base in overseas destinations too. This has resulted in a sudden influx of business tourists. Most of these tourists prefer staying in 5 star hotels or luxury business hotels that offers all the most contemporary facilities.

A business hotel in India is a true epitome of sophistication and stately elegance. Coupled with operational excellence at the same time holding on to the spirit of Indian hospitality, all India hotels whether it is Mumbai hotels or Delhi hotels or other hotels located across the country have set benchmarks in the world hospitality industry. The facilities offered have always enthralled guests over the years. Many 5 star hotels in India have carved distinctive identities as names synonymous to luxury, efficiency, and excellent service. These hotels are recognized internationally for all-round brilliance and unmatched levels of service. This is evident with many blog articles and guests’ comments on the web that speak volume about the excellence of services and facilities.

Staying in Delhi hotels, you can add a new twist every time you stay. The national capital metropolis including the adjoining areas, i.e. the NCR is home to some of the world’s biggest corporate centres. Business hotels in Delhi thus witness round the year occupancy. There are only a counted few Delhi hotels under the 5 star category that offer private air carrier services, great discount packages, golf playing facilities, spa conveniences, and lot more unique facilities. Similarly, Mumbai hotels also carry the same gusto as the city is one of the largest commercial centres in the world. Both the cities, besides serving as centres of business, have innumerable spots of tourist interests. The business traveler thus can take a dip in the pleasure of leisure.

With contemporary accommodation, your stay in any city in India in business hotels will be highly rewarded. The elegantly furnished rooms coupled with multi-cuisine, bar, recreation conveniences, fitness facilities, meeting rooms,  round the clock specialty services, etc. are only a few of the facilities offered.

Advantages of Landscape Architecture Design and Drawings



Landscape Design tools and software helps make home owner landscaping a reality with the best resources available in all areas of landscape design pictures from landscaping ideas and design to finishing touches. Should it is for the Waterfront improvement projects, parks and playgrounds or shopping centre, there will surely be available design tools/software which can be utilized to address the required landscape design and drawing requirements.

AutoCAD assists clients in their Landscape Drawing tasks by utilizing a wide variety of CAD software such as AutoCAD (Version -14 to 2005), Micro Station ADT, MDT, Inventor, Pro-E, Solid Edge, Solid Works, MS Visio, and 2020. Other than AutoCAD, other useful design tools which can be found are Coreldraw (CDR), Adobe Illustrator (AI), ArchiCAD, etc.

Landscape architecture design is an advanced and fresh concept in residential landscape architectural segment representing a mix of science, arts and technical values that addresses critical issues related to Earth’s landscapes. It also involves close study and investigation of the proposed landscape site.

The Key Benefits of Landscape Design and Drawings Services:

• High accuracy

• Competitive pricing

• High data security

• Helps clients to drastically reduce their operating expenses

• Quick Turn-around

• Advanced technology

• Highly skilled professionals with readily assessable expertise and skill sets

Some companies offer solutions in the field of Landscape architectural to others. These companies serve as a strategic partner to the companies as they have the experience, qualifications and skill which enable the effective solutions delivery to the landscape architects, developers & contractors within very demanding time and budget constraints.

These are some of the popular services offered by the out-sourcing partner,

-> Architectural renderings for various landscape amenities

-> Drawings for Green roof design & Tree preservation

-> CAD design for Drainage improvements, lighting, etc

-> 3D CAD modeling & drafting services

-> Compliance with local authorities & Coordination with your team

-> Elevations

-> Foundation Plans

-> Wall Sections, etc

>> Raster-to-Vector Conversion

>> Landscape architecture drawings

>> Interior rendering/planning drawings

>> Detailing of Interiors

-> Reflected Ceiling

-> Power distribution

-> Communication points

-> Plumbing, HVAC etc

>> CAD conversion services

Some companies have claimed that they would save up to 60% cost by outsourcing their CAD design and other landscape design needs to professional design service partner whom are equipped with the required skills to fulfill the required needs.